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    Considering Video Marketing?

    Mobile App Marketing, Social Media Hacks

      Two weeks ago, I listed the video marketing trends that the entrepreneur should embrace. However, there are always things that can go wrong; so, in this blog, I want to point out those things that the entrepreneur should NOT do. If you can avoid these common video marketing mistakes, your videos will perform much […]

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    What Product Managers Are Focused On In 2018

    Product Management

    [$title] Now more than ever, PMs at every level bring value to their product and beyond. The deep understanding PMs have of their customer base helps drive decisions across their organizations, which means they often look outside of their field to help drive strategy. So what are the best in product management thinking about in […]

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    How Retailers Can Use Customer Experience to Compete with Amazon

    Customer Experience, Loyalty & Retention, Retail

    [$title] There’s no denying it—Amazon is the big kid on the retail block. They push the envelope for what’s possible and expected of retailers. The effects Amazon has had on the retail industry are deep; creating industry-wide shifts in the wake of their innovations. Two-day shipping turned into same-day shipping and now in-store shoppers don’t […]

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  • 6 Lessons PMs

    6 Lessons from Expert Product Managers

    Product Management

    [$title] As mobile engagement continues to increase, companies across all industries have shifted product strategy to push their mobile experience toward the top. Product managers have become the mobile-first strategists at their companies, and are leading the charge in building the future of customer experience for their businesses. To explore what’s changed and what’s next […]

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    8 Ways Retail Apps Can Capitalize on Q4 Investment in Q1 of the New Year

    Growth, Retail

    [$title] The 2017 holiday season saw mobile shopping surpass desktop for the first time in history. It’s safe to say the trend will continue, and an investment in strong mobile experiences like retail apps will be more important than ever for retailers. But this post isn’t about the importance of retail in mobile shopping—you already […]

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