mobile app development company

  • 6 Steps to Stronger Customer Loyalty

    App Marketing, Customer Experience, Mobile App Development

    Customers have endless options when it comes to choosing new brands and services, which means their expectations are high. Immediacy, personalization, responsiveness, and product quality are a handful of the primary reasons customers will choose to be loyal to one brand over another. But one major component holds the key to earning and solidifying customer […]

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  • Boost Your App Engagement with These 7 Tricks More is not necessarily better.

    App Marketing, Customer Experience, Mobile App Marketing, Mobile App Promotions

    Having tons of new people downloading your app feels great. But it isn’t all about numbers, especially when your app has a poor retention rate. A sign up or an app download doesn’t (always) mean the user will engage with your app in future. Only 14% of new users return after initial download and only […]

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  • Considering Video Marketing?

    Mobile App Marketing, Social Media Hacks

      Two weeks ago, I listed the video marketing trends that the entrepreneur should embrace. However, there are always things that can go wrong; so, in this blog, I want to point out those things that the entrepreneur should NOT do. If you can avoid these common video marketing mistakes, your videos will perform much […]

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  • What Product Managers Are Focused On In 2018

    Product Management

    [$title] Now more than ever, PMs at every level bring value to their product and beyond. The deep understanding PMs have of their customer base helps drive decisions across their organizations, which means they often look outside of their field to help drive strategy. So what are the best in product management thinking about in […]

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  • How Retailers Can Use Customer Experience to Compete with Amazon

    Customer Experience, Loyalty & Retention, Retail

    [$title] There’s no denying it—Amazon is the big kid on the retail block. They push the envelope for what’s possible and expected of retailers. The effects Amazon has had on the retail industry are deep; creating industry-wide shifts in the wake of their innovations. Two-day shipping turned into same-day shipping and now in-store shoppers don’t […]

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