Mobile Theming

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    The Real Truth of Email Marketing, and How You Can Maximize It.

    Mobile Marketing

    Email marketing continues to reign supreme atop the return-on-investment charts, beating out SEO, content marketing and paid search. When it comes to dollar-for-dollar investments, no other marketing channel beats email. Still, brands can’t expect to hash out lackluster email campaigns, hit the send button, and then just wait for the money to roll in. Launching […]

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    The Future of Social Media Marketing

    improve your business

    The majority of us have grown so used to online networking being a piece of our lives that it appears to be weird to consider it as “another” marvel — however it is. In under 10 years, a small group of propellerheads have completely disrupted the “industry of advertising” forever. It’s natural to think of […]

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    Can You Name The Most Effective Form of Marketing? Hint: It Rhymes with Mobile, and It's Also the Least Intrusive.

    Mobile App Marketing, Mobile App Promotions, Social Marketing Tips

    Everyone hates intrusive and annoying marketing. When the web was recognized as a future marketing medium about a decade or so ago, the entire industry started filling up sites with huge, ugly, intrusive banner ads – yahoo! anyone? Then came along google which provided contextual advertising and we know where google and yahoo are today. […]

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    Getting your users to actually USE their digital dashboard

    Mobile App Development

    Dashboarding and data visualization are hot-button topics in the analytics industry, and for good reason. Effective dashboards can democratize access to data across an organization and help foster a culture in which data is used to drive more and more decisions with demonstrable business outcomes. However, in my experience consulting with enterprises across a variety […]

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    Rebranding?

    Mobile App Development

    CMOs always have a wide variety of marketing strategies to work on: social media, SEO and PPC, content marketing and local and email marketing. However, one area that’s incredibly vital and should never be overlooked is branding. Often, the current brand used for a business just isn’t working effectively on your selected social media and […]

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